• by Amy Corr  @MediaPostOTL, May 9, 2014

CP+B named Spence Kramer to the newly created role of global managing director. In this role, he will handle global business, working across CP+B's eight offices in Los Angeles, Boulder, Miami, London, Sao Paulo, Gothenburg, Copenhagen and Stockholm. In addition, he will identify new international growth opportunities and optimize existing client relationships across markets and countries. He will be based in CP+B, Miami. Kramer joins the agency from Wieden + Kennedy where he ran the global Coca-Cola business and before that the global Nike business. Prior to W+K, he worked for Virgin America and ESPN. "CP+B currently has a strong creative offering on three continents. As we continue to broaden our overall scope, working with brands that are looking for multiple-office capabilities, we have decided to create the role of global managing director," said Steve Erich, president, CP+B.