• by Amy Corr  @MediaPostOTL, December 9, 2014

CP+B promoted Jason De Turris from vice president, executive planning director, to chief strategy officer. In his new role, De Turris will relocate from Boulder to Hong Kong to oversee global strategy on the Infiniti account. He will also focus on opening CP+B's Hong Kong office. In the near future a head of North American planning will be named who will be his counterpart in North America. At CP+B, De Turris has worked across the agency clients like Hotels.com, Grey Poupon, Best Buy and Xbox One. He has worked closely with CP+B's product innovation and brand experience designers to create two premium spirits brands: Angel's Envy Bourbon and Papa's Pilar Rum. De Turris has worked at Ogilvy & Mather, Deutsch and JWT, where he managed strategy for the global launches of brands and led brand strategy for Rolex. "Winning Infiniti was a team effort and Jason played an instrumental role in making it happen," said Steve Erich, President of CP+B. "Which all together makes him a terrific person to help lead CP+B's physical entry into Asia. This really begins a new chapter for CP+B."