BIZ DEV: Church's Chicken Names BFG Communications AOR For Digital, Social Media Work

BFG Communications was awarded digital strategy, social media and community management work for Church's Chicken. BFG will manage the account out of its Atlanta office. "As we build out our social media acumen and digital strategy we are successfully breaking into this category," said Kevin Meany, President/CEO of BFG. "We're excited to partner with Church's and work together to help this highly recognized brand share its unique story and engage consumers like never before." Church's Chicken spent $15.1 million on measured media in 2013 and $11.4 million during the first nine months of 2014, according to Kantar Media. Additional BFG clients include Campari, The Coca-Cola Company, Delta Air Lines and the South Carolina Department of Parks, Recreation & Tourism.

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