After crossing borders, Apply Pay went live in the UK. With Apple Pay’s launch in the UK, customers of some banks were extremely happy while those of other banks were really angry and all
their emotions were clearly evident on Twitter. In short, Apple Pay was successful in the UK but banks like HSBC and First Direct who aren’t still supporting Apple Pay had to deal with their
customers’ fuming reactions on Twitter last week. While HSBC was supposed to be the launching partner for Apple Pay in the UK, it has not launched Apple Pay for its customers yet. Barclays is
another bank who has not launched Apple Pay for its customers yet. One of their tweets stated that they will launch Apple Pay soon, but there is a lot of news around Barclays trying to compete with
Apple Pay in the UK with bPay, a new contactless way to pay. Other banks that will incorporate Apple Pay in their debit and credit cards until autumn are Bank of Scotland, Coutts, Halifax, Lloyds,
M&S Bank and TSB.Read the whole story at Let's Talk Payments »
