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Retailers Embrace IoT, Look To In-Store Engagement

  • CMSWire, Monday, January 25, 2016 9:05 AM

The Internet of Things (IoT) is slowly making its way into the retail space. Just recently, enterprise software giantSoftware AG released its new Smart Store Monitoring app. The application will sit on its Digital Business Platform and provide retailers in brick-and-mortar stores with real-time insights into who is coming into the store and what they are doing there.

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