• Mobile Strategies 360, Wednesday, March 16, 2016 9:05 AM

Dallas Fort Worth International Airport wants to make sure travelers don’t wind up lost. And so, DFW is using its mobile app to help visitors navigate around the airport. It makes sense. The airport is massive and sprawling. It is larger than Manhattan if you factor in the parking facilities, the airport says. 64 million travelers pass through the Dallas Fort Worth airport each year, and 90% of them are armed with their trusty smartphones, says Sean Donohue, chief executive officer of DFW Airport. Late last month, DFW launched an Apple Watch version of its iPhone app and added several languages to its Android and iOS smartphone apps including: English, Korean, Portuguese, Japanese, Spanish, Simplified Chinese and Traditional Chinese. 

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