• by Amy Corr  @MediaPostOTL, May 18, 2016

Even though I don't eat fast food, I'm enjoying the spirited rivalry between McDonald's and Burger King in France. Similar to America, there are a ton of McDonald's drive-thrus in France, compared to just a handful of Burger King locations. To be specific, there are 1,000 McDonald’s throughout metropolitan France (except Corsica), compared to fewer than 20 Burger Kings. McDonald's placed two temporary billboards near Brioude, a town of 6,700 inhabitants in the Haute-Loire region, where two temporary billboards were built. A small billboard told drivers that a McDonald's was close by, and a large billboard gave precise directions to the closet Burger King, almost five hours away. See the two billboards here, created by TBWA\Paris.