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AOL to Use DoubleClick Ad Software

America Online Inc. on Thursday said it partnered with DoubleClick Inc. to begin using the company's online ad-management software across AOL's Web sites. New York-based DoubleClick's software will be used by AOL Media Networks to organize and target advertisements to specific users on AOL's Web properties, which include AOL.com, AOL Instant Messenger, Mapquest, Moviefone and CNN.com.

Read the whole story at AP, April 8, 2005 »

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