After several days of acrimonious blog postings and behind-the-scenes discussion, Creative Commons and word-of-mouth marketing organization BzzAgent have called off their short-lived marriage.
Creative Commons, a copyright reform group, had agreed to accept pro bono help from BzzAgent, but a storm of objections to the partnership from Creative Commons supporters led to the plug being pulled
on a 12-week word-of-mouth marketing campaign.
Read the whole story at Wired, May 9, 2005 »
