McDonald's is expanding tests for a national DVD rental service in its restaurants, promising to turn the fast-food chain into a do-it-yourself Netflix for road warriors. The company has been testing
a drop-off rental service in Denver through its Redbox subsidiary, letting customers rent discs for $1 a day. Today, Minneapolis-St. Paul, Minnesota, becomes the fifth market where consumers can rent
McDVDs, and the company plans to install its Redbox kiosks at 145 sites. Houston, Texas, will follow with 181 machines by July 1.
Read the whole story at Wired, June 13, 2005 »
