• by September 6, 2006

WPP’s Wunderman has acquired Shaw Marketing Group, a relationship marketing agency specializing in Spirits and Consumer Packaged Goods categories. The new operating division of Wunderman New York will be called Shaw Wunderman. RICHARD SHAW, the company’s founder and president, will remain as the head of Shaw Wunderman and continue the agency’s relationship with existing clients Diageo (Crown Royal, Johnnie Walker, Smirnoff, Guinness and Baileys) and the New York Philharmonic.