Help! I Have to Optimize A Site that's All Images
A recent discussion on the High Rankings forums centered on one search consultant's struggle with doing SEO for a legal site that had about 90% images and very little text. The client was extremely happy with the way the site looked and functioned, and wanted as few structural changes as possible.
Suggestions from the community included consulting with the firm's site design/marketing company to rebuild the site from scratch, replacing specific images with copy and optimizing from there, or leaving the images as is and fully optimizing the alt tags.
The discussion also focused on knowing what you're getting into before you agree to take on a client. Posters questioned whether the search firm would have taken on the job if they'd seen the site -- and whether the contract left room to renegotiate the fees for the unorthodox work.
Recent Around the Net in Search Marketing Articles
-
Meet Evidon, Ghostery's Parent Company June 19, 12:47 p.m.
Evidon, which bought Ghostery in 2010, helps companies improve their use of "tracking code by selling ... -
Making Redirects As Simple As Change Of Address June 18, 5:58 p.m.
301 redirects can clean up messy architectures, solve outdated content problems, and improve user experiences when ... -
Amazon Launches Electronic Birthday Gift Cards On Facebook June 18, 12:49 p.m.
Amazon Tuesday introduced the Birthday Gift giving feature allowing friends to surprise friends and relatives on their ... -
Brands Missing Op In Twitter Vine? June 18, 12:47 p.m.
Vine, with its 6-second short videos, could provide another targeting option in Twitter for brands. John ... -
How Bing Voice Search Got Faster, More Accurate June 18, 12:43 p.m.
Bing has made voice search on Windows more accurate and twice as fast through technology called ... -
Cannes Going Branded Content June 17, 2:49 p.m.
Will search marketers head to Cannes Lions next year? That's the first thing I thought after ... -
How Google Promotes An Entrepreneurial Culture June 17, 12:15 p.m.
Google has created its own YouTube "intern" series where viewers can follow five real interns during ... -
The Stuff In Google Glass June 14, 2:51 p.m.
A hardware teardown reveals the components and technology in Google Glass, a head-mounted voice-controlled Android computer ... -
Bing Gains Market Share, According To comScore June 12, 1:32 p.m.
Microsoft's Bing search engine took a 17.4% piece of the U.S. search engine market in May, ... -
How Much Will Marketers Spend On Mobile, Desktop Ads? June 11, 1:44 p.m.
eMarketer estimates U.S. digital ad spending will rise 14% to $41.9 billion in 2013 -- and ...
Be the first to comment on "Help! I Have to Optimize A Site that's All Images "
Leave a Comment