SEO May Be the Best Bang For A B-to-B Company's Buck

WebProNews, Friday, January 18, 2008 12:15 PM
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Francis SEO's Galen de Young says that research suggests that b-to-b customers "overwhelmingly ignore" PPC ads when searching and stick to organic results--which means that b-to-b businesses may be best served by shifting more of their search efforts to SEO.
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