- Brands Fail To Attract More Than The Best Customers To Mobile Apps
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 22, 2015
Most mobile applications are not compelling enough for consumers to download a ...
- Google, Microsoft, Amazon, Others Jointly Form Open Container Project
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 22, 2015
A coalition of industry leaders have put aside their differences, joining forc ...
- Brands Making Investments See Positive ROI From First-Party Data
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 23, 2015
Surprising, but true -- brand marketers are only now admitting they s ...
- Facebook's Experimental Algorithm Identifies Half-Hidden Faces
SearchBlog, Laurie Sullivan - Tuesday, June 23, 2015
Traditional search algorithms are based on queries that pull information from acro ...
- The Evolution Of The Term 'Link Building'
Around the Net in Search Marketing, Laurie Sullivan - Monday, June 22, 2015
Search engine optimization professionals still build links, but not like they on ...
- Malwarebytes Acquires Junkware
Around the Net in Search Marketing, Laurie Sullivan - Monday, June 22, 2015
Malwarebytes announced Monday the acquisition of Junkware Removal Tool, a security progr ...
- Google, Microsoft, AT&T, Verizon Fall On EFF Privacy Ratings
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 19, 2015
Google slipped in the Electronic Frontier Foundation's (EFF) privacy ratings for t ...
- Google Builds AI Image Network That Could Benefit Search, Creative Ad Agencies
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 19, 2015
Improvements in image recognition for Google mean building an artificial neural netwo ...
- How Google, BBDO, OMD Worldwide Rethink Storytelling
SearchBlog, Laurie Sullivan - Monday, June 22, 2015
Storytellers are familiar with making stories for the big screen and ...
- Google, Permira Consider Bid For Tesco Customer Service 'Science' Arm
Around the Net in Search Marketing, Laurie Sullivan - Friday, June 19, 2015
Google could put a stake in the customer loyalty software business ...
- Benefiting When Google DSA Creates A Much Longer Headline
Around the Net in Search Marketing, Laurie Sullivan - Friday, June 19, 2015
Research shows that leaving the headline creation to Google's Dynamic Search A ...
- Google Ventures Invests In Oxford Sciences Innovation
Around the Net in Search Marketing, Laurie Sullivan - Friday, June 19, 2015
How does Google capitalize on emerging technology without building a startup? Ha ...
- How To Determine The Value Of A Keyword Per Market
Around the Net in Search Marketing, Laurie Sullivan - Friday, June 19, 2015
To get a sense for the potential value of keywords in ...
- Sourcepoint Industry Vets Change The Future Of Ad Monetization For Publishers
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 18, 2015
Admeld Founder Ben Barokas, former LiveRail COO Brian Kane, former AppNexus C ...
- Google Crosses Payment Borders With Ingenico
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 18, 2015
Point-of-sale hardware and payment service Ingenico said Thursday that it has beg ...
- Google Rolls Out YouTube Newswire, Curates Real-Time Eyewitness Clips
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 18, 2015
User-generated content that morphed into eyewitness-footage of current events has become o ...
- Netflix Misses Search Opportunity In Father's Day Data
SearchBlog, Laurie Sullivan - Friday, June 19, 2015
Search and recommendations -- Netflix offers both. So when Netflix's media relatio ...
- Google Explains How To Optimize Ad Extensions
Around the Net in Search Marketing, Laurie Sullivan - Thursday, June 18, 2015
Sean describes how to optimize ad extensions using SEM best practices. ...
- How To Reduce CPAs Without Reducing Bids
Around the Net in Search Marketing, Laurie Sullivan - Thursday, June 18, 2015
How can marketers reduce their cost per acquisition without reducing bids? Goog ...
- Google Confirms Update To Core Search Algorithm
Around the Net in Search Marketing, Laurie Sullivan - Thursday, June 18, 2015
Google's Gary Illyes, and John Mueller, have separately confirmed that the changes markete ...
- Google's In-The-Moment Advertising Model Expands On Real-Time Attribution, Programmatic
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 17, 2015
Google's quest to understand human behavior in the moment has led ...
- Lead Generation LeadPages Closes $27 Million Funding Round
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 17, 2015
LeadPages, a lead generation and landing page platform, closed on a $ ...
- Reddit Jumps On Wagon To Encrypt By Default
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 17, 2015
On a message board, Reddit announced that it would soon start encrypti ...
- Google Trend Data Trending In Real-Time - Really
SearchBlog, Laurie Sullivan - Thursday, June 18, 2015
Google's quest to quench a thirst for in-the-moment data led the compa ...
- The 'Moonshots' Of Adaptive Innovators
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, June 17, 2015
Former Apple CEO John Sculley calls Tesla's Elon Musk, Google's Larry Pag ...
- How Atlasify Search Engine Creates Cartographic Atlases
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, June 17, 2015
Douglas Downey, associate professor of electrical engineering and computer science at Northweste ...
- Google Ad Speaks To Transgender Community
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, June 17, 2015
Google My Business, the company's ecommerce spinoff, has a new ad f ...
- Google Adds Features To Sheets
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, June 17, 2015
Google made an update to Sheets on the Web, offering even mo ...
- Report: Audience Measurement Companies To Grow Revenue 25%
Data and Targeting Insider, Laurie Sullivan - Wednesday, June 17, 2015
Revenue from third-party audience measurement companies supporting entertainment and Internet advertising wi ...
- Apple's Terms That Bind Unless You Say 'No'
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 16, 2015
Apple will become a news aggregator when it launches its News fe ...