- How Google Sold Rover.com On Growth
SearchBlog, Laurie Sullivan - Tuesday, December 20, 2016
Google initially helped Rover.com by writing a few thousand versions of mobile-specif ...
- CNBC Debuts On Google Home
MediaDailyNews, Laurie Sullivan - Friday, December 16, 2016
CNBC announced Friday the launch of @CNBC. The feature, available through Actio ...
- Google To Shutter And Relaunch Contributor Subscription Ad Service
Search & Performance Marketing Daily, Laurie Sullivan - Friday, December 16, 2016
Google Contributor, the subscription service that allowed users to see fewer a ...
- 'Electoral College' Becomes Hot Google Search Trend
SearchBlog, Laurie Sullivan - Monday, December 19, 2016
Don't expect the 538 people who will meet to determine the ne ...
- Microsoft Cortana Brings AI To Harman Kardon
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 15, 2016
Harman Kardon will integrate Microsoft's Cortana artificial intelligence software into its hardwar ...
- IPG Mediabrands Appoints Tim Ringel Global President, Reprise Media
SearchBlog, Laurie Sullivan - Friday, December 16, 2016
Interpublic Group's IPG Mediabrands announced Friday that its search and digital experien ...
- Fake News Sites Reportedly Still Running Google AdSense
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 14, 2016
Web sites circulating fake news continued to use the Google AdSense onli ...
- Google Discloses Receiving NSA Letters
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 14, 2016
In an effort to become more transparent in its dealings with t ...
- Search Tips To Reach Fitness-Conscious Consumers As 2017 Approaches
SearchBlog, Laurie Sullivan - Thursday, December 15, 2016
"Fitness buffs" are 49% more likely to have a household income ...
- Aeropost Uses Data To Solve Cross-Border Ecommerce Challenges
Data and Targeting Insider, Laurie Sullivan - Friday, December 16, 2016
Aeropost, which specializes in Latin America and Caribbean ecommerce markets, recently announc ...
- Google Sued By Employee For Taking Confidentiality Agreement Too Far
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 21, 2016
A Google product manager has sued the company for its confidentiality agreement ...
- Google Cloud Platform, Improbable Partnership Builds VR Game Network
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 13, 2016
Imagine a virtual world that lives on. Google's partnership with Improbable, ...
- Content Relevance In Search Ranking Takes Front Seat To Backlinks
SearchBlog, Laurie Sullivan - Wednesday, December 14, 2016
The white paper, released this week, details findings and analysis on conte ...
- Reviewers Using Bad Reviews As Revenge
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, December 13, 2016
Online reviews have become a weapon of sorts. Such the case f ...
- CMO Council Says Data Will Drive Customer Experience In 2017
MediaDailyNews, Laurie Sullivan - Tuesday, December 13, 2016
Some 43% of marketers say it is difficult to aggregate and centrali ...
- Mobile Showing Strength In Holiday Searches, Purchases
Mobile Insider, Laurie Sullivan - Tuesday, December 13, 2016
Purchases from mobile phones on retail sites nearly equaled desktop with ...
- mParticle Provides A Missing Link In Data Integration
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 12, 2016
mParticle has developed a technology that allows marketers to pull customer da ...
- Most Brands Plan To Increase Marketing Budgets In 2017
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 12, 2016
Some 70% of marketers will spend more on marketing in 2017, wi ...
- A Word About Search And Customer Experience
SearchBlog, Laurie Sullivan - Tuesday, December 13, 2016
Only 31% of marketers say they optimize the search channel to enhan ...
- Google Search Property Sets To Include More Reports
Around the Net in Search Marketing, Laurie Sullivan - Monday, December 12, 2016
Google said Monday that it now offers more reporting options for proper ...
- AI, Machine Learning Data Give Chatbots Personality
Search & Performance Marketing Daily, Laurie Sullivan - Friday, December 9, 2016
Google's artificial intelligence company, DeepMind, and the AI collaboration group of compani ...
- Alphabet Strikes Deal With Cuba To Install Servers On The Island
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 12, 2016
Alphabet Chairman Eric Schmidt signed an agreement with the Cuban government Mond ...
- Bing, Google Build AI Into Ad Creation, Serving Technology Supported By Data
SearchBlog, Laurie Sullivan - Monday, December 12, 2016
Google and Microsoft are building artificial intelligence into their respective ad-creation too ...
- Delta Air Lines To Build Major Data Project In 2018
Data & Programmatic Insider, Laurie Sullivan - Sunday, December 11, 2016
Delta Air Lines is preparing to implement an omnichannel marketing and advertisi ...
- Ad Agencies To Fill Gaps Identified By President-Elect Trump
MAD, Laurie Sullivan - Friday, December 9, 2016
If Trump ushers in lighter regulation, it means digital advertising can mo ...
- Ezoic Creates Free Ad Revenue Index
MediaDailyNews, Laurie Sullivan - Thursday, December 8, 2016
Ezoic has launched a free, publicly available digital ad revenue index th ...
- Kia Talks Up Conversational Search
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 8, 2016
Kia Motors America is betting big on conversational search to create ...
- Google Home Prepares Advertisers, Developers For Conversational Search
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 8, 2016
Google announced Thursday that developers can start bringing their applications and servic ...
- How To Determine The Best Data For Return On Spend
SearchBlog, Laurie Sullivan - Friday, December 9, 2016
With a flood of data sources available, search marketers need to understa ...
- The Messy Part Of Alphabet's Moonshot Factory
Around the Net in Search Marketing, Laurie Sullivan - Thursday, December 8, 2016
It seems that Alphabet is having a bit of trouble balancing innovation a ...