- Financial Focus: Interpublic Group
MediaDailyNews, Paul Gough - Sunday, May 9, 2004
Interpublic Group of Cos. loss rose in the first quarter as ...
- Murdoch: We're Adding To Fox Cable Stable -- And He May Mean Business
MediaDailyNews, Paul Gough - Friday, May 7, 2004
Fox's long-awaited new entry into the ranks of cable channels will appe ...
- If You're Reading This Now, Chances Are You'll Be Watching Syndication Tonight
MediaDailyNews, Paul Gough - Thursday, May 6, 2004
Syndication owns Friday. That's a message the Syndicated Network Television Association (SNTA ...
- Buyers, Celebrities Take Center Stage During MTV Upfront Pitch
MediaDailyNews, Paul Gough - Thursday, May 6, 2004
MTV Networks had a target demographic fixed in mind last night duri ...
- Q1 Revenues Fall At Publicis, Media Units Contribute Most New Business
MediaDailyNews, Paul Gough - Thursday, May 6, 2004
First-quarter revenues fell at Publicis Groupe SA, as the Paris-based advertising holdi ...
- 'Survivor' Exec Flees CBS For NBC
MediaDailyNews, Paul Gough - Thursday, May 6, 2004
The program executive responsible for CBS landing "Survivor" has jumped ship ...
- MTV Nets Plan A Broadside, Combine Reach To Rival Broadcast
MediaDailyNews, Paul Gough - Tuesday, May 4, 2004
MTV Networks, which helped define narrowcasting with niche cable channels like MT ...
- The Research Pitch: Between 18 And 34 Reasons To Buy MTV
MediaDailyNews, Paul Gough - Tuesday, May 4, 2004
At its upfront presentation tonight, MTV Networks is expected to reveal n ...
- On The Upfront Front, Players Feeling More Up Than Affront
MediaDailyNews, Paul Gough - Tuesday, May 4, 2004
The ad industry's first public gathering following last week's Network Upfront Discussi ...
- NUDG Post-Mortem Reveals Mixed Reactions Over Need, Method Of Upfront Reform
MediaDailyNews, Paul Gough - Monday, May 3, 2004
To paraphrase Shakespeare, the fault may not be with the upfront, b ...
- Financial Focus: Advertising Agency Holding Companies
MediaDailyNews, Paul Gough - Sunday, May 2, 2004
Revenue growth was strong at WPP Group PLC, with revenues up ...
- Special Report: Will the TV Upfront Ever Change?
Media Magazine, Paul Gough - Monday, May 10, 2004
Debate on increasing rates, antiquated rituals, 12-month buying cycles, and dimishing netwo ...