- MSN Re-Ups With Overture Through June 2006
Online Media Daily, Ross Fadner - Thursday, November 18, 2004
MSN Thursday extended for one year its partnership with sponsored-search listings provid ...
- Bolt Got Game
Online Media Daily, Ross Fadner - Wednesday, November 17, 2004
Bolt Media, the youth community and social networking site, yesterday significantly expand ...
- Madison Avenue: Video Games Not Yet Advertiser-Friendly
Online Media Daily, Ross Fadner - Tuesday, November 16, 2004
Video game publishers will not be able to keep up with escalati ...
- Tacoda To Pool Some Publishers' Audiences--Recently Signed NYT.com Declines To Participate
Online Media Daily, Ross Fadner - Monday, November 15, 2004
Behavioral targeting provider Tacoda Systems Monday unveiled a behavior-based pay-per-click ad netwo ...
- Startup Seeks To Add VIM To Web Video
Online Media Daily, Ross Fadner - Monday, November 15, 2004
Vimation, a video interactive media agency, has come up with a produ ...
- Ingenio Inks Pay-Per-Call Deal With Mobile Directory Provider
Online Media Daily, Ross Fadner - Sunday, November 14, 2004
Pay-per-call distributor Ingenio is expected to announce its second distribution deal, wi ...
- Contextual Ad Company Pools Its Advertisers
Online Media Daily, Ross Fadner - Friday, November 12, 2004
A new contextual advertising company is pooling the advertisers from its vario ...
- Microsoft Takes On Google, Yahoo!, With New Search Engine
Online Media Daily, Ross Fadner - Wednesday, November 10, 2004
Microsoft unit MSN will this morning take the cover off its late ...
- Google Introduces New Program For AdWords Buyers
Online Media Daily, Ross Fadner - Wednesday, November 10, 2004
Google Inc. Wednesday announced several new services for buyers who purchase AdWor ...
- WhenU Drops ActiveX Pop-Ups
Online Media Daily, Ross Fadner - Tuesday, November 9, 2004
As part of an ongoing effort to polish its image with consumer ...
- Oneupweb: Half Of Top Advertiser Web Sites Don't Fully Optimize
Online Media Daily, Ross Fadner - Tuesday, November 9, 2004
A new study from search marketing firm Oneupweb says that nearly ha ...
- MSN/AmEx Debut Online Music Hub
Online Media Daily, Ross Fadner - Monday, November 8, 2004
MSN and America Express are seeking young professionals via a new onli ...
- comScore Unveils New Targeting Platform
Online Media Daily, Ross Fadner - Monday, November 8, 2004
At the Ad Tech conference in New York City Monday, comScore Med ...
- Internet Local Market Executives: 'Newspaper Publishers Aren't Being Smart'
Online Media Daily, Ross Fadner - Sunday, November 7, 2004
Newspaper publishers need to step up to new opportunities that are emergi ...
- Keyword Prices On The Upswing In October
Online Media Daily, Ross Fadner - Sunday, November 7, 2004
With the holiday season approaching, search engine marketing became more expensive ...
- SBC And BellSouth Jointly Acquire YellowPages.com
Online Media Daily, Ross Fadner - Thursday, November 4, 2004
In a sign of continued consolidation in the Internet Yellow Pages a ...
- Kelsey Group: Small Businesses Not Yet Advertising Online
Online Media Daily, Ross Fadner - Wednesday, November 3, 2004
Small and mid-sized businesses are still not advertising online, although most s ...
- Study: Retailers' Search Engines Drive Online Purchases
Online Media Daily, Ross Fadner - Tuesday, November 2, 2004
Marketers who sell to consumers online would be well-advised to purchase premi ...
- FindWhat.com Q3 Revenue Soars To 58.3 Million
Online Media Daily, Ross Fadner - Monday, November 1, 2004
One day after ad-serving giant DoubleClick formally announced it was exploring strateg ...
- Report: Consumers Won't Stand For Wireless Spam
Online Media Daily, Ross Fadner - Monday, November 1, 2004
A new white paper released Monday concludes that traditional "push" marketing tacti ...
- Blog Promoting Mazda Removed After Drawing Fire
Online Media Daily, Ross Fadner - Sunday, October 31, 2004
A blog containing links to a series of online ads for Mazda ...
- BellSouth Strikes Deal To Resell Google's AdWords
Online Media Daily, Ross Fadner - Thursday, October 28, 2004
In recent weeks, ad serving companies have revised their approach to t ...
- DoubleClick Revenues Up In Q3, Stock Falls On Warning
Online Media Daily, Ross Fadner - Thursday, October 28, 2004
DoubleClick bounced back from a disappointing second quarter to meet third-quarter expectatio ...
- WOMMA Wants To Rein In Viral Tactics
Online Media Daily, Ross Fadner - Wednesday, October 27, 2004
The Word of Mouth Marketing Association (WOMMA), an industry group dedicated ...
- Report: Three out of Four Search Marketers 'Unsophisticated'
Online Media Daily, Ross Fadner - Tuesday, October 26, 2004
Only one-quarter of active search marketers can be classified as sophisticated, accordi ...
- DoubleClick Rolls Out New Rich Media Product
Online Media Daily, Ross Fadner - Tuesday, October 26, 2004
DoubleClick, Inc. Tuesday unveiled a new streaming video feature for DART Moti ...
- Factiva Offers Free Presidential Coverage Via RSS
Online Media Daily, Ross Fadner - Monday, October 25, 2004
Global content provider Factiva, a joint subsidiary of Dow Jones and t ...
- Tacoda Nabs Grey Lady
Online Media Daily, Ross Fadner - Friday, October 22, 2004
Tacoda Systems this morning said it will provide behavioral targeting services f ...
- Quigo Adds New Publishers
Online Media Daily, Ross Fadner - Sunday, October 24, 2004
Quigo Technologies, a paid search and contextual marketing services provider, this morni ...
- Software Answers Contextual/Behavioral Debate: Why Not Both
Online Media Daily, Ross Fadner - Thursday, October 21, 2004
In an attempt to give marketers ever-more personalized ads, the software develop ...