- Apple's Magic Lies In Single Line
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, May 18, 2016
At the height of its marketing glory, Apple put more emphasis ...
- StubHub To Appear On 76ers Jerseys
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, May 17, 2016
StubHub will have its logo on the Philadelphia 76ers jerseys beginning wi ...
- Applebee's Relaunch Focuses On Wood-Fired Steaks
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, May 17, 2016
As competitors rely on promotional-driven strategies in a fickle economy, Applebee's Neighborho ...
- Coke Sponsors Music Studios At W Hotels
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, May 17, 2016
The first W Sound Suite is located at the Bali - Seminy ...
- Talcum Trouble: Is Johnson & Johnson Responsible?
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, May 17, 2016
Johnson & Johnson is battling claims that it has prioritized revenues ov ...
- FitBit Steps Ahead Of Apple's Watches
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, May 17, 2016
The Apple Watch is leading the pack in the smart-watch category, b ...
- Lincoln Stays With McConaughey For MKZ Launch
Marketing Daily, Tanya Gazdik - Monday, May 16, 2016
"He is a natural fit with Lincoln and where we are goi ...
- Back In the Driver's Seat
Marketing: Automotive, Tanya Gazdik - Tuesday, May 17, 2016
"Hello, I'm the new Karl Greenberg" is how I went about introduci ...
- McDonald's Tests Fresh Beef Patties
Around the Net In Brand Marketing, Tanya Gazdik - Monday, May 16, 2016
McDonald's is testing fresh, never-frozen beef patties at restaurants in Dallas. T ...
- U By Kotex Creates Pop-Up Shop
Around the Net In Brand Marketing, Tanya Gazdik - Monday, May 16, 2016
The Period Shop includes merchandise aimed at soothing period woes including comfortab ...
- Will Video Ads Be Next To Implode?
Around the Net In Brand Marketing, Tanya Gazdik - Monday, May 16, 2016
Video advertising is one of the few remaining places in the med ...
- Germany's Beer Purity Law Turns 500
Around the Net In Brand Marketing, Tanya Gazdik - Monday, May 16, 2016
"It is the oldest law still in force anywhere in the wor ...
- Brands To Spend More On Influencer Marketing
Around the Net In Brand Marketing, Tanya Gazdik - Monday, May 16, 2016
A survey shows that 65% of brands have plans to increase the ...
- Tennessee Tourism Brings Concerts To Chicago
Marketing Daily, Tanya Gazdik - Sunday, May 15, 2016
The Tennessee Department of Tourist Development is sponsoring a live-streamed concert seri ...
- Fiat 124 Spider Returns With Video Effort
Marketing Daily, Tanya Gazdik - Sunday, May 15, 2016
"Allowing our followers to act as a sound board for our campaig ...
- L'Oreal Invests In Digital Startup
Around the Net In Brand Marketing, Tanya Gazdik - Friday, May 13, 2016
L'Oreal-the world's largest cosmetic company-has announced an investment in the Founders Factor ...
- Google Plans To Ban Ads From Payday Lenders
Around the Net In Brand Marketing, Tanya Gazdik - Friday, May 13, 2016
Google moved for the first time to ban an entire category ...
- Kendall Jenner Promotes Ice Cream At Cannes
Around the Net In Brand Marketing, Tanya Gazdik - Friday, May 13, 2016
Magnum, the Unilever-owned ice-cream brand, is working with Kendall Jenner, the fashi ...
- Old Spice Launches 'Dream Runner' Promo
Around the Net In Brand Marketing, Tanya Gazdik - Friday, May 13, 2016
The mobile website can be used on your neighborhood run, and ...
- UK Considers Ban On Advertising Unhealthy Foods To Children
Around the Net In Brand Marketing, Tanya Gazdik - Friday, May 13, 2016
The plan to restrict the promotion of foods high in fat, sa ...
- Allstate Repositions Brand In Campaign
Marketing Daily, Tanya Gazdik - Thursday, May 12, 2016
The integrated campaign positions Allstate in a fresh and interesting way a ...
- Mars Petcare Brings Together Dog Food Brands
Marketing Daily, Tanya Gazdik - Thursday, May 12, 2016
For the first time ever, Mars Petcare is bringing together its portfol ...
- Sacramento Kings Rebrand Franchise
Marketing Daily, Tanya Gazdik - Thursday, May 12, 2016
"Throughout the development process of the new visual identity, we worked ...
- Calvin Klein Launches Provocative Campaign
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, May 12, 2016
Calvin Klein's new advertising campaign is boldly titled "Erotica." The images a ...
- Taco Bell Tops Snapchat Views
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, May 12, 2016
Taco Bell has shattered a Snapchat record. The brand launched a sponsor ...
- Whole Foods Preps First 365 Store
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, May 12, 2016
365, the much anticipated new grocery concept from Whole Foods Markets, ope ...
- Lexus Films Commercial In Detroit
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, May 12, 2016
The Lexus RC 350 sports coupe and a race car based ...
- How 'The Cloud' Shaped Clorox Agency Review
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, May 12, 2016
When Clorox Co. picked new ad agencies last month, another service relationsh ...
- Purina Enlists Sports Stars For Video
Marketing Daily, Tanya Gazdik - Wednesday, May 11, 2016
The initiative is being promoted via a "robust digital campaign," Amy Kirko ...
- Honda Preps For IndyCar Season
Marketing Daily, Tanya Gazdik - Wednesday, May 11, 2016
Created in partnership with USA Today Network, the 360 "Fastest Seat ...