- Splenda False-Advertising Suit Opens Monday
Around the Net In Brand Marketing, Thom Forbes - Friday, November 30, 2007
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- Facebook Retreats On Online Tracking
Around the Net In Brand Marketing, Thom Forbes - Friday, November 30, 2007
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- Airborne Distributes 840,000 Samples In Airport Promo
Around the Net In Brand Marketing, Thom Forbes - Friday, November 30, 2007
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- EBay Promotes Linton To CMO
Around the Net In Brand Marketing, Thom Forbes - Friday, November 30, 2007
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- Coty Closing In On Deal With Del Labs
Around the Net In Brand Marketing, Thom Forbes - Friday, November 30, 2007
Coty is close to taking over Del Labs--which makes Orajel oral analges ...
- Crossovers Kill Station Wagon Revival
Around the Net In Brand Marketing, Thom Forbes - Friday, November 30, 2007
Just a few years ago, it looked like station wagons--stripped of t ...
- Live Nation Looks For More Business Arenas
Around the Net In Brand Marketing, Thom Forbes - Friday, November 30, 2007
Live Nation CEO Michael Rapino has mounted what he calls a "transformatio ...
- Tech Companies Target Older Consumers
Around the Net In Brand Marketing, Thom Forbes - Friday, November 30, 2007
The sheer number of 50-plus consumers is leading tech companies to h ...
- P&G Prestige Smells A "Men' Launch
Around the Net In Brand Marketing, Thom Forbes - Friday, November 30, 2007
Dolce & Gabbana's The One for Men--the male counterpart to The O ...
- Siemens Polishes Image With New Ad Campaign
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 29, 2007
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- Video Games Benefit From Toy Scares
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 29, 2007
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- American Airlines To Divest American Eagle
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 29, 2007
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- Tech Addicts Use Stores To Fix Gizmos
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 29, 2007
More technology addicts across the country are flooding electronic retailers to f ...
- Survey Offers Insights Into Electronic Shoppers
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 29, 2007
Almost one-third of shoppers bought electronics based on an offer or promotion--t ...
- Army Ads Target Parents
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 29, 2007
The Army's core product--military service--is a tough sell right now, so i ...
- Toys For Kids--And Tots--Go Increasingly High Tech
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 29, 2007
Toy makers and retailers are filling shelves with new tech devices f ...
- CTFA Change Name, Refocuses On Consumer Safety
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 29, 2007
The Cosmetic, Toiletry and Fragrance Association--the 113-year-old, Washington-based trade association--is changing i ...
- United CEO Sees Industry Support For Consolidation
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 28, 2007
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- T-Mobile Ads Go After iPhone
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 28, 2007
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- Samsung's Image May Face New Bruise
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 28, 2007
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- Cowboy QB Romo Scrambles To Endorse
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 28, 2007
Anonymous as recently as the beginning of last season, Dallas Cowboy quarterba ...
- RJ Reynolds Will Halt Print Ads
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 28, 2007
R.J. Reynolds Tobacco says it will not advertise its brands in newspape ...
- Verizon Will Open Network In '08
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 28, 2007
Moving the U.S. wireless industry a step closer to the model ...
- T-Mobile Pulls Out Of Cycling
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 28, 2007
Stung by ongoing doping scandals in professional cycling, T-Mobile, a subsidiary ...
- After 2 Years On Web, P&G Puts Align On Shelves
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 28, 2007
Procter & Gamble will sell Align, a dietary supplement for abdominal maladie ...
- WPP Shop Tries To Rewrite Research
Around the Net In Brand Marketing, Thom Forbes - Tuesday, November 27, 2007
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- Facebook, A Marketer's Friend
Around the Net In Brand Marketing, Thom Forbes - Tuesday, November 27, 2007
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- Universal Will Invest $3.1 Billion In Seoul Theme Park
Around the Net In Brand Marketing, Thom Forbes - Tuesday, November 27, 2007
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- Sears, Restoration Deal 'Insane'
Around the Net In Brand Marketing, Thom Forbes - Tuesday, November 27, 2007
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- Green Marketing Review On FTC Fast Track
Around the Net In Brand Marketing, Thom Forbes - Tuesday, November 27, 2007
The Federal Trade Commission is accelerating a review of its guidelines governi ...