- Rio Olympics Grab Major Share Of Top Ad Categories
Television News Daily, Wayne Friedman - Friday, August 19, 2016
NBC has pulled in 52% of all automotive national TV spending ov ...
- TV Stations' Political Ad Revenue Goals: Now Playing Catch-Up
TV Watch, Wayne Friedman - Monday, August 22, 2016
TV stations' crucial political advertising revenues aren't up to par this ye ...
- Broadcast TV Networks: High July Reach, Some Losses
Television News Daily, Wayne Friedman - Thursday, August 18, 2016
In July, broadcast networks had between 76% and 82% reach in t ...
- Half Of World's Population Will See Rio Olympics
Television News Daily, Wayne Friedman - Thursday, August 18, 2016
Worldwide Rio Olympic TV viewing is on par with the London gam ...
- New Trump Media Hires: For Long-Term, To Start Up Cable News Network?
TV Watch, Wayne Friedman - Friday, August 19, 2016
With Donald Trump's new high-profile media hires, it's time to talk abo ...
- National TV Networks Sink 7% In July C3 Ratings
Television News Daily, Wayne Friedman - Wednesday, August 17, 2016
Cable TV networks were down 7% in 18-49 viewers to 15.7 millio ...
- Pivot Cable Channel To Close
Television News Daily, Wayne Friedman - Wednesday, August 17, 2016
Another independently owned cable TV network is closing down: The 3-year-old millennial-view ...
- Fox Promotes 2 Ad Executives
Television News Daily, Wayne Friedman - Wednesday, August 17, 2016
Audrey Steele will become EVP, sales research insights and strategy, while Suzan ...
- The Value Of Co-Viewing TV Programs
TV Watch, Wayne Friedman - Thursday, August 18, 2016
Traditional TV networks continue to work all advertising angles. One of tho ...
- National TV Ad Spend Rises 3.3%, Lower CPM Programming Gains
Television News Daily, Wayne Friedman - Tuesday, August 16, 2016
National TV ad spending rose 3.3% in the second quarter, driven ...
- Internet-Connected TV Propels Total TV Usage
Television News Daily, Wayne Friedman - Tuesday, August 16, 2016
Total use of TV, defined by all sources of "content inputs," w ...
- Olympics Commercial TV Time: More Ad 'Breaks'
Television News Daily, Wayne Friedman - Tuesday, August 16, 2016
NBC has been running more breaks in the Olympics -- the actu ...
- Getting Viewers To Make TV: What If Networks Think Like Uber?
TV Watch, Wayne Friedman - Wednesday, August 17, 2016
Uber's current TV campaign isn't focused on people using the car servic ...
- NBC's Prime-Time Olympics Coverage Dips By Double Digits
Television News Daily, Wayne Friedman - Monday, August 15, 2016
With more than half the Olympics events completed -- through 10 da ...
- Auto Advertisers Dominate NBC's Olympic TV Spending
Television News Daily, Wayne Friedman - Monday, August 15, 2016
Automotive companies are dominating NBC's Olympic TV coverage so far. Four ...
- New, Longer Ads? I'd Rather Watch The Fur Channel
TV Watch, Wayne Friedman - Tuesday, August 16, 2016
The growth of cable networks in the late '80s and '90s ga ...
- NBC's Digital/Cable Outlets Lift Olympics, But Ratings Down From London Games
Television News Daily, Wayne Friedman - Friday, August 12, 2016
Total average viewers for digital, cable, and broadcast platforms have been averagi ...
- U.S. Cable Operators: Stronger Revenues Coming From Broadband
Television News Daily, Wayne Friedman - Friday, August 12, 2016
U.S. cable operators will continue to see revenue growth in the comi ...
- Fox News Channel Gets New Co-Presidents
Television News Daily, Wayne Friedman - Friday, August 12, 2016
In the wake of Roger Ailes' departure at the top post ...
- Clarification: Fox Co-Presidents Report To Murdoch
Television News Daily, Wayne Friedman - Sunday, August 14, 2016
Clarification: In the story "Fox News Channel Gets New Co-Presidents" (Television Ne ...
- Big Olympics NBC Promos For Fall Shows: But Does This Convert Into Big Sampling?
TV Watch, Wayne Friedman - Monday, August 15, 2016
NBCUniversal has been posting record ad revenue results at $1.2 billion duri ...
- Turner Takes Equity Deal In Digital Site Refinery29
Television News Daily, Wayne Friedman - Thursday, August 11, 2016
Time Warner's Turner is making an equity investment in Millennial women's digit ...
- AT&T AdWorks Offers 60-Second Addressable Ads
Television News Daily, Wayne Friedman - Thursday, August 11, 2016
AT&T AdWorks will now serve 60-second ads to nearly 14 million addressab ...
- Olympics Give NBC More Scatter Ad Dollars, Record Digital Results
Television News Daily, Wayne Friedman - Thursday, August 11, 2016
Now six days into the Olympics, NBC says it is meeting mo ...
- The CW's Netflix-Viewing Questions: Is It Cannibalization?
TV Watch, Wayne Friedman - Friday, August 12, 2016
Worries about traditional TV networks losing viewers to digital platforms like Netfl ...
- Local TV Sees Uptick In Online Ad Revs
Television News Daily, Wayne Friedman - Wednesday, August 10, 2016
Online ad revenues for local TV stations will continue to climb ...
- CBS Seeks To Retain Top Status With Wide-Appeal Programming
Television News Daily, Wayne Friedman - Wednesday, August 10, 2016
With CBS No. 1 in 18-49 and all viewers this past seaso ...
- Still Too Much TV? Day Of Reckoning: Sometime In 2019
TV Watch, Wayne Friedman - Thursday, August 11, 2016
Two-and-a-half years from now, scripted TV series will be in a declin ...
- Scripps Nets Revenues Up 22%
Television News Daily, Wayne Friedman - Tuesday, August 9, 2016
Scripps Networks Interactive witnessed another strong advertising quarter, with U.S. ad revenu ...
- Charter's Deals Boost Q2 Revs 6.6%
Television News Daily, Wayne Friedman - Tuesday, August 9, 2016
Charter Communications stock rose sharply on the news of a strong ...