BOB MCCURDY
president, Katz Marketing Solutions

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  • This Generation's Got Radio
    Younger people remain committed to their radios, according to the recently releas ...
  • Broadcast Radio Remains Dominant
    The study arrives at a critical juncture for the advertising community. Ma ...
  • Advertisers Need to Make Some Noise
    It might be a good time for us to appreciate our sen ...
  • Radio Needs To Get More Creative
    Good strategy paired with poor creative is no better than poor strateg ...