For the third time in three years, Comcast and CenturyLink have taken a battle about ads for broadband service to the Better Business Bureau's self-regulatory unit National Advertising Division. The … Read the whole story
The case is about an agency recruitment campaign for the U.S. Navy that a lawsuit claims illegally authorized thousands of unsolicited text messages. Read the whole story
Online ad tech companies that track consumers with digital fingerprints or other methods beyond traditional cookies must disclose their use of "non-cookie technology," the … Read the whole story
Pixalate, a real-time analytics platform, on Tuesday released the latest edition of its "Global Seller Trust Index" -- an index that ranks over 400 … Read the whole story
Illegal video streaming for movie and TV content on Web sites generated more than $200 million dollars in advertising revenues in 2014. Some 589 … Read the whole story
The initiative features fully-custom audio-activated installations in eight New York subway stations, featuring 77 digital kiosks that make Lifetime the first marketer to use … Read the whole story