A reputable sender score is essential to email deliverability. As much as 90% of delivered emails derive from a sender with a qualified and … Read the whole story
Predictive intelligence platform 6sense announced the launch of a new product on Tuesday that helps marketers target potential new clients who are in active … Read the whole story
Identifying shoppers cross-channel is putting email in the limelight, where it belongs. Read the whole story
Yoga in the morning sun? Journaling in the journaling nook? Not likely. Reality is stumbling out of bed, fixing the hair with some dry … Read the whole story
According to the annual cart abandonment (SCA) study by Listrak, of the top 1000 retailers, 58.1% send at least one welcome email following the … Read the whole story
Additional opportunities for monetization will unfold for messaging apps as users become more comfortable interacting with chatbots, programs that respond to natural language text … Read the whole story
A ton of announcements came out of Facebook's F8 Developer Conference, on Tuesday. In case you missed any or all of them, here's a … Read the whole story