Killer email subject lines that can depress your open rates -- and subject lines that work. Read the whole story
More subscribers are signing up for email marketing, according to a report released Tuesday by Yes Lifecycle Marketing, but marketers are failing to keep … Read the whole story
LookBookHQ announced the upgrade during the SiriusDecisions Summit 2017 this week. The service facilitates buyer-centric content experiences powered by artificial intelligence. Read the whole story
SMBs use email accounts to store information on customers. But they have a long way to go to master digital marketing, Drip survey shows. Read the whole story
Finally, something really bad happened and it's apparently not social media's fault! Hurrah! Read the whole story
Email open and click-through rates are at a four-year high -- and that's as we only just begin to understand the power of triggered … Read the whole story