A skewed study by the U.S. Postal Service purports to show that Millennials like direct mail more than email. But can you trust it? Read the whole story
Salesforce unveiled several updates to its Commerce Cloud Wednesday at the company's Las Vegas conference, Salesforce XChange, aimed at helping retailers build, manage and … Read the whole story
Google extended its Smart Reply email feature to Gmail on Wednesday, bringing its machine-learning answering service to the most popular consumer email service available … Read the whole story
Flaman Fitness, a Canadian home fitness equipment marketer, has hired Canopy Labs to personalize its customer experience across email and other channels. Read the whole story
Sigstr, a company that personalizes email signatures dynamically, announced a new account-based marketing (ABM) tool this week. Read the whole story
Having trouble with your email delivery and monitoring? Global IntelliSystems says it can help, with its new Delivery Assistance Service. Read the whole story
It's quite all right to be a lifelong email marketer, since demand is certainly high. Many, however, want to leverage their skills to advance … Read the whole story
More subscribers are signing up for email marketing, according to a report released Tuesday by Yes Lifecycle Marketing, but marketers are failing to keep … Read the whole story
To better detect different kinds of clickbait headlines, Facebook is now separately identifying signals that withhold or exaggerate information. For the social giant, this … Read the whole story