Millennials show the most brand fealty, and email is a top channel overall, according to "Customer Engagement And Loyalty," a study by Blackhawk Network, a provider of gift cards, egifts … Read the whole story
Federal agencies have three months to adopt stricter email security standards that help detect and prevent email phishing attacks, per an order issued by … Read the whole story
SendGrid has filed a statement with the Securities and Exchange Commission for an initial public offering, and has applied to have its stock listed … Read the whole story
Adobe unveiled a new reporting feature Wednesday for Adobe Target, its digital marketing personalization engine, that helps marketers understand how and why the machine-learning … Read the whole story
Shipping management firm Shipping Easy has moved into automated email marketing. Read the whole story
Most brands today collect loads of customer interaction data, says research reported by Sitecore. Everything from email opens and click throughs, white paper downloads … Read the whole story