Email Insider
We know it's coming. Are we ready for GDPR? Most of us aren't -- and there is growing confusion over just what readiness means, Read the whole story
Email marketing has been added to telemarketing in a bill that protects seniors from fraud. Read the whole story
Email is ubiquitous, and younger generations are just as hooked on the marketing channel, according to a study released this week by SendGrid. Read the whole story
After years of trying to attribute the click, view and other consumer interactions, brands still struggle with attribution. Now Google is rolling out an … Read the whole story
- COMMENTARY
The ability to view, measure and accurately attribute sales across devices enables marketers and publishers to understand where customers initiate research and make purchases, … Read the whole story
