Western consumers are less likely to share email addresses and other data with brands than people in developing countries. Read the whole story
Yahoo Mail apparently is back up after users experienced service slowdowns on Thursday in both the U.S. and Europe. Read the whole story
Account-Based Marketing (ABM) is infiltrating advertising agencies, with a majority of marketing professionals now utilizing the strategy to help their clients. Read the whole story
Citing the Netflix show "Stranger Things" in subject lines drove a 74% increase in email open rates, Mailjet reports. Read the whole story
SugarCRM, a Customer Relationship Management (CRM) software company, has redesigned its email module to associate emails with accounts. Read the whole story
It appears to, in the form of "legitimate interest." Don't believe me? Just read the law. I did. Read the whole story