Ecommerce brands are planning later this year. They are worried about revenue and some are doing no peak-season marketing, Yieldify reports. Read the whole story
ReplyBuy CEO Brandon O'Halloran will join Airship as GM of commerce, the company says. Read the whole story
Bishop, who previously served at New Relic, will lead global marketing initiatives. Read the whole story
Text-messaging SMS platform Attentive will use the funds to build products and staff. This is its second funding round since April. Read the whole story
The vast majority of Americans appear to be uneasy about data collection by online platforms, according to a new study by Consumer Reports. Read the whole story
While discounts, free samples, and offers remain the main drivers of loyalty programs, consumer perspectives on preferred ways to earn rewards have shifted slightly … Read the whole story