Almost half of consumers have bought more with small businesses worldwide during the pandemic. And many are willing to share personal data with them, Sendinblue and CITE Research report. Read the whole story
RevTrax helps clients place the best offer at the point of open, based on location, device and other non-PII information. Read the whole story
But return on ad spend declined this year, reports Jungle Scout. Read the whole story
Apple, which famously doesn't allow sideloading, says in its new report that doing so "would degrade the security of the iOS platform and expose … Read the whole story
Google has extended its deadline to deprecate third-party cookies in its Chrome web browser until late 2023, from the original Jan. 2022 date, and … Read the whole story