The highest email rate was in the Animals & Pets category -- 44%, RevTrax reports. Read the whole story
BIMI allows brands to display their logos next to authenticated emails. The difference is noticeable when competitors do not display logos with their emails. Read the whole story
But not-for-profits saw increases in both and outperformed all other sectors, DMA reports. Read the whole story
Compulse, known as the digital arm of Sinclair Broadcasting Group, on Tuesday plans to announce its transition into a stand-alone omnichannel marTech and managed … Read the whole story
Three out of four businesses that received warning letters for failure to comply with California's broad privacy law cured the violations within 30 days, … Read the whole story
Many digital activations don't rely on third-party cookies. These have been the foundation of strong digital campaigns in pharma, which has less access to … Read the whole story