Positive sentiment rises when prizes and gifts are delivered quickly -- showing that instant gratification works, Fooji research says. Read the whole story
The financial report follows an announcement that staff will be reduced by 17%. Read the whole story
The new ChatGPT integration allows testing, personalization and language translation, commerce experience company Bloomreach says. Read the whole story
Demandbase will use the investment to further develop its platform, the company says. Read the whole story
Microsoft shared positive and negative reviews this week of its new AI-powered Bing search experience. Some unnerving responses came from people testing the platform. Read the whole story
Biggest pain points? Understaffing, unhelpful associates and too-high prices. Read the whole story
Diverse consumers also develop affinities toward brands that follow through on promises of community support. Read the whole story