GroupM figures say the UK is the fastest-growing mature advertising market and will hit GBP20bn as Brexit happens. Read the whole story
Net new advertising investment this year will total $24 billion -- the highest annual incremental increase since the $26 billion posted in 2010. Read the whole story
That, more or less, was the takeaway from Dentsu's "Androids, AI and the Future Presentation" during the opening day of the Festival of Creativity … Read the whole story
IBM iX and Mediaocean believe it can -- and have launched a blockchain platform to find out. Unilever is participating in a pilot phase … Read the whole story
Last Friday night while idly grazing through our TV channels, we stumbled upon the biggest story on the planet Earth. Read the whole story
The Google-owned video site YouTube still sees 70% of its watch time on mobile devices, but the fastest-growing category of platforms is connected TV … Read the whole story