[Health] Procter & Gamble will invest $325 million in a 50-50 joint venture with Inverness Medical Innovations to develop and market products that will … Read the whole story
[Retail] Despite a nudge from Microsoft's new Zune, the iPod remained the must-have gift, with visits to iTunes up 413% on Christmas Day over … Read the whole story
Senior leaders of the ANA forecast 10 fundamental changes affecting how marketing programs are planned, created and executed in 2007. First on the list: … Read the whole story
[Food] In the latest consumer-generated marketing ploy, Jelly Belly is trolling for new jelly bean flavors by offering $10,000 in a national promotion that … Read the whole story
[Research] The year-end results are in on a nationwide online consumer survey rating marketers based on how good they are at customer service. Read the whole story