Marketing Daily
Wednesday, March 25, 2009
  • Retail's Ecosystem

    As a medium, the store represents a complex environment. Like many such ecosystems, it is evolving rapidly. Here's how. Read the whole story

  • Consumers Seek Self-Reliance In The Home

    It looks like America's growing willingness to roll up its sleeves and get its hands dirty is due to more than the recession, as ... Read the whole story

  • Mobile App Space Could Quadruple By '13

    Marketers could be primed to take advantage of the space, with things that are not necessarily showy or complicated. Zippo, notes In-Stat's David Chamberlain, ... Read the whole story

  • P&G Backs Public Toilet Database Site, App

    The SitOrSquat Web site is designed to help travelers find the cleanest public restrooms wherever they happen to be. "Our goal is to connect ... Read the whole story

  • Dealerships Profit From Nissan Effort

    HOLLYWOOD, Calif. -- A digital campaign launched by Nissan for its Rogue was so successful that dealerships were seeing waiting lists for the car ... Read the whole story

  • Group To Air New Anti-Tobacco Ads

    Nicole Dorrler, senior director of marketing at Truth, says the new program with MTV, which runs through May, precedes a new multi-media campaign set ... Read the whole story

  • Firms Need To Address Consumer Concerns

    Thomas Riehle, managing partner with D.C.-based polling firm RT Strategies, says financial companies must not only do more advertising and PR but also address ... Read the whole story