Let's not be naive. I'm sure there were Greek long-distance runners who chewed the leaves of some performance-enhancing substance and a few Roman chariot drivers who had an illicit trick or two up their skirts that either gave them an undue advantage or caused an opponent's axle to snap on a sharp curve. ...
Among the 16 or so sponsorships the league has sold for the game are Discover Card, Honda, Verizon, Dick's Sporting Goods, Pepsi Max, and ... Read the whole story
The social channel will be where business and consumer will finally meet as equals -- and not as brand and customer. Read the whole story
Now through game day -- Feb. 6 -- people of legal drinking age can use any mobile phone with a camera to snap photos ... Read the whole story
"You can really feel the change of tone," Mike Gatti, executive director of the NRF's Retail Advertising and Marketing Association, tells Marketing Daily. "Last ... Read the whole story
In addition to the desire to make meaningful investments in personal relationships, a heightened awareness of those in need is evidenced by people's altruistic ... Read the whole story