Marketing Daily
Friday, September 23, 2011
  • Elmo's Tambourine Rocks Toys R Us Hot List

    Toys R Us has unfurled its holiday Hot List, which this year includes Sesame Street Let's Rock, Elmo from Hasbro, Air Hogs Hyper Actives ... Read the whole story

  • Food Industry Redubs FOP Labeling System

    The food and beverage industry has renamed its new, voluntary front-of-package nutrition labeling system, from "Nutrition Keys" to "Facts Up Front." The Grocery Manufacturers ... Read the whole story

  • 5 Ways To Improve Affinity Marketing Results

    We have identified best practices that can also simplify the sometimes overwhelming complexity of managing these partner programs. Read the whole story

  • (Another) Actor Is New Voice Of Honda

    Actor Jason Bateman, the star of "Horrible Bosses," does the voiceover in Honda's latest Accord sedan TV spot. The actor will also be in ... Read the whole story

  • Ford, Nissan Create Reality Shows For Millennials

    This summer Ford brought racing, Millennials, and the Fiesta, Mustang and Ranger vehicles together via a marketing partnership with the X-Games around several racing ... Read the whole story

  • Time Warner Cable Touts Service In TV Spot

    Time Warner Cable is looking to inject a little luxury into the television subscription space via a new ad campaign touting its nearly year-old ... Read the whole story