The winning 30-second spot -- showing a young boy tricking a neighbor into surrendering his Doritos by using a homemade "time machine" -- was … Read the whole story

Hit by its massive data breach at the height of the Christmas selling season, Target may be the most obvious example. But it's not … Read the whole story

Via the new app, dedicated digital site and video booths at events around the country, the telecommunications company is encouraging people to upload videos … Read the whole story

Did automakers get their money's worth? On the surface, you'd probably say, "Sure, the ones in ad pods up to and including Bruno Mars' … Read the whole story

Forget the debate over which quarter of the Super Bowl is the best bet for most effective marketing reach. Esurance is touting the deal … Read the whole story

January is traditionally the slowest auto sales month of the year. Add a polar vortex or two, or three, plus a wan stock market, … Read the whole story

Between sites solely devoted to organizing user reviews (like Yelp) or brands themselves incorporating consumer opinions into their models, consumers are so informed that … Read the whole story