July 22 - 25, 2024
Monday, May 18, 2015
Top of The News
Universal's "Pitch Perfect 2," directed by Elizabeth Banks, not only made more money over its opening weekend - $70.3 million - than its predecessor did for its entire theatrical run … Read the whole story
RETAILCalled "Place of Possible," the campaign is using outdoor ads as well as online videos starring 50 H&M employees talking up the company's benefits, … Read the whole story
AUTOMOTIVEThe Zac Brown Band, which has done several U.S.O. tours, will meet with select troops on behalf of Indian on some stops of their … Read the whole story
RESEARCHMore than a third (38%) of all consumers report that they view "organic" as a marketing term with no real value or definition, and … Read the whole story
REAL ESTATE"We like to have a little fun as we show properties," Peter Verprauskus, director of business development for Trulia, tells "Marketing Daily." "[The listing] … Read the whole story
RETAILThe campaign, geared toward millennial customers, will reach over 40 million people through Instagram's user engagement and additional print advertising, according to the brand. Read the whole story
SPORTSThe financial company will continue as title sponsor of the annual "NHL on NBC" broadcast of the "Discover NHL Thanksgiving Showdown" on the Friday … Read the whole story
- COMMENTARY
The Pentagon has been writing checks to NFL teams for staging heartstring-plucking paeans to our military. In the past 15 years, sporting events have … Read the whole story
UPCOMING EVENTS
Brand Insider Summit QSR June 3 - 6, 2024
Kimpton Hotel Fontenot
Featuring top industry speakers including:
Anne Mejia - Mellow Mushroom, VP of Brand Development
Melissa Cummings - Tropical Smoothie Cafe, VP of Digital Marketing
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