Marketing Daily
Tuesday, October 20, 2015

Top of The News

Apple's Cook Dishes On TV, Music, Watch, Privacy And Changing The World
by Thom Forbes

The new version of Apple TV will go on sale on Monday, Apple CEO Tim Cook said yesterday while suggesting that it's only the start of something that will get … Read the whole story

  • RESEARCH
    People Want Easier Devices, More Cameras In Their Smart Homes
    by Sarah Mahoney

    While the cost of equipment and monthly fees is still the first question on consumers' minds, cited by 43% of the respondents, that's a … Read the whole story

  • FOOD
    Kraft Mac & Cheese Adds TV, Site To Its 'Star Wars' Push
    by Karlene Lukovitz

    A dad shows his son his collection of Star Wars toys, now joined on the shelves by Kraft Mac & Cheese Star Wars boxes. … Read the whole story

  • TECHNOLOGY
    TV Everywhere Key To Attracting Millennials
    by Aaron Baar

    Millennials might be more inclined to subscribe to pay television services if their current (or potential) providers were to make a more concerted effort … Read the whole story

  • AUTOMOTIVE
    Lexus Goes Climbing With The New LX 570 SUV
    by Karl Greenberg

    The LS does the car-on-switchbacks sports sedan beauty drive, while the SUV dispenses with the asphalt, heading straight up the mountain. After crossing paths … Read the whole story

  • RETAIL
    Target Brings Halloween To Life With 360 Virtual Reality
    by Sarah Mahoney

    YouTube made the most sense for this holiday, says a Target spokesperson. "We know they are online looking at YouTube videos for inspiration and … Read the whole story

  • COMMENTARY
    The Top 5 Things CMOs Are Too Afraid To Tell You
    by Rick Doerr, Op-Ed Contributor

    Technology in many forms has shaken up the role of chief marketers. From cookie-less and incognito browsing to the overwhelming minefield of user data … Read the whole story