There has been a snag in what appeared to be a $6-billion done deal Thursday morning between Sharp, the troubled Japanese electronics products brand, and Foxconn, the Taiwanese manufacturer best … Read the whole story
Players take control of an animated "swift bird" image (Martell House's symbol), flying through 3D animations that pass a river and Paris at night … Read the whole story
"As I look back a year ago, I believe we are operating on a much stronger foundation today," CEO Brian Cornell says, in announcing … Read the whole story
"A lot of people are familiar with the mobile game," Naomi Duckworth, senior art director at EA's agency, Heat, tells "Marketing Daily." "We wanted … Read the whole story
According to the J.D. Power 2016 U.S. Vehicle Dependability Study (VDS), problems with audio, communication, entertainment and navigation (ACEN) account for 20% of all … Read the whole story
This is the National Association of Realtors' first media partnership, says President Tom Salomone, "but we hope to continue connecting directly with consumers in … Read the whole story
I don't have a problem with marketers seeking more information from consumers but I do take issue with the approach many marketers are using. Read the whole story
Polish vodka brand Wyborowa Wodka (Wybo) is teaming with Swedish-based agency Perfect Fools to introduce a new global campaign backed by celebrity vlogger and … Read the whole story