Marketing Daily
Thursday, October 13, 2016

Top of The News

Well Fargo's Stumpf Decides It's A Good Time To Retire
by Thom Forbes

After taking a beating in Congress, the press and social media over his leadership during the consumer banking scandal that led to Wells Fargo firing 5,300 low-level workers and paying … Read the whole story

  • BEVERAGES
    New Campaign Aims To Reinvigorate Nescafe Taster's Choice
    by Karlene Lukovitz

    As coffee-counter offerings become more and more complicated, the campaign promotes "the simple perfection of a well-crafted cup of coffee," says the brand. Read the whole story

  • RESEARCH
    Tesla, Pampers Tops For Brand Experience
    by Tanya Gazdik

    Tesla beat out other automakers including BMW, Mercedes-Benz and Ferrari in brand experience, a study by WPP's experience consultancy Group XP and BrandZ finds. Read the whole story

  • ELECTRONICS
    Intel Knows What Causes 'Phelps Face'
    by Aaron Baar

    "We saw [footage of him] watching himself on an old computer and thought, 'It's the world's fastest swimmer using the world's slowest computer,'" Teresa … Read the whole story

  • SPORTS
    NHL Reaches Out To Fans With Increased Digital Presence
    by Tanya Gazdik

    Hockey fans have more ways to connect with the National Hockey League and their favorite team. First up, the NHL is launching a new … Read the whole story

  • 'Agency of the Year' Open For Submissions
    by editor

    MediaPost is accepting submissions for its annual 'Agency of the Year' awards. If you would like to nominate an organization, please contact joe@mediapost.com by … Read the whole story

  • It's A Snap: 'Girl On The Train' Is 'Unlocked'
    by Larissa Faw

    Universal Pictures is supporting the thriller "The Girl On The Train" with a Snapchat campaign that encourages viewer interaction. This is the first time … Read the whole story