Marketing Daily
Wednesday, March 15, 2017
  • For LG 'Life's Good' Is Good Enough

    One of the new commercials shows off LG refrigerators' InstaView technology, which allows people to see inside the refrigerator by knocking twice on the … Read the whole story

  • Stoli Launches First New TV Spot In 7 Years

    The new ad offers an energetic montage of Stoli drinkers engaged in activities meant to mark them as being as "bold, pioneering and original" … Read the whole story

  • In Shifting Sports World, Dick's Changes Course

    The company says it is making strategic changes, slashing the number of vendors it uses and scrambling to beef up private-label and e-commerce sales. Read the whole story

  • Mazda Miata MX-5 Is Fun In Any Weather

    More than 20 million people have viewed the 60-second spot, called "A Driver's Life," on YouTube and it continues to resonate. It's one of … Read the whole story

  • Allstate Embraces NCAA March 'Mayhem'

    Allstate will use its unpredictable "Mayhem" character on Twitter and Facebook, where he'll delight in the millions of brackets broken by unexpected wins. Read the whole story

  • AMA NY Selects Marketing Hall Of Fame Inductees

    The honorees include Jim Stengel, former global marketing officer, Procter & Gamble and Jon Iwata, senior vice president, marketing and communications, IBM. Read the whole story

  • Visit Tampa Bay's New 'Florida's Most' Strategy

    The new campaign, from FKQA Advertising +Marketing, promotes the city as providing the "best experiences" in the state across a range of offerings, including … Read the whole story