A play on a famous New York "Daily News" headline from 1975 was the obvious choice for many a publication, website and Tweeter yesterday: "Amazon To City: Drop Dead." Read the whole story
"We also realize that car buying is an emotional event... buyers want to have an emotional connection to the brand," says Subaru's Brian Cavallucci. Read the whole story
Moments is a B2B marketing service that makes it easy to reward a brand's customers with products that will be delivered by Amazon. Read the whole story
The fruit brand is following its hit ads with one starring The Holderness Family, which has built a huge following through social media. Read the whole story
We ask Third Love's Josh Wolff: Is it really true that 80% of women are wearing a bra that doesn't fit? Read the whole story
For example, Match has an audience that also engages with Ace Hardware, according to 4C Insights. Read the whole story
Cadillac posted multiple tweets with targeted pick-up lines to its biggest competitors like Mercedes Benz, Lexus, BMW and others in honor of Valentine's Day. Read the whole story
MediaPost is seeking suggestions for our annual Marketing: Automotive Awards. Read the whole story
The Mayo Clinic earlier added the Mayo First Aid skill to Amazon's Alexa. Read the whole story
By collecting vehicle data through cameras, LiDar (Light Detection and Ranging) and GPS, researchers have been capturing video snippets of humans in motion. Read the whole story
D2C marketing is not about advertising, but about innovative products solving well-known, widely shared and seemingly intractable consumer problems. Read the whole story