A survey of 13-24 year olds by a new-media company finds that some are being turned off by the waves of reality TV and … Read the whole story
Since the President has now officially focused the country back on domestic issues, I got to thinking about how we would know when the … Read the whole story
It usually means "you're it." But the ad industry will have to wait and see what a new division called TAG will mean, including … Read the whole story
For planners and other marketers wanting to reach the sometimes-elusive Gen Y demographic, you've got to understand the new reality. Generation Y's landscape is … Read the whole story
Wrestling and the NBA playoffs dominated the top three rankings among the top 15 programs on basic cable networks as compiled by Nielsen Media … Read the whole story