In an unexpected development, Information Resources Inc. (IRI), a market research firm best known for its consumer product scanner panels, has licensed TiVo's audience … Read the whole story
Well, all good things come to an end. Read the whole story
In a development signaling new geographic priorities, media and marketing research giant VNU Tuesday said Rob Ruijter, CFO-designate, would relocate from VNU's headquarters in … Read the whole story
Magazine advertising continues to demonstrate sustained growth, as October marked the sixth consecutive month of increases in ad pages and revenue and the second … Read the whole story
PReSS, Monroe Mendelsohn Research's new magazine research product aimed at gauging individual magazine's connections with readers, is set to debut next Tuesday with several … Read the whole story
Since the Federal Communications Commission's own reporting cannot determine whether CBS and its parent Viacom knew about the infamous Janet Jackson/Justin Timberlake "wardrobe malfunction" … Read the whole story
CBS News' "The Early Show" is partnering with retailer Williams-Sonoma for "The Perfect Thanksgiving," marking the first time the show has collaborated with an … Read the whole story