While networks fight to integrate product placements into shows, one company looks to help networks take the product placement out of shows--and into viewers' … Read the whole story
New figures from the Audit Bureau of Circulations show that while many categories are filled with titles showing flat or decreased circulation, at least … Read the whole story
Talk about a marketer rolling the dice on product placement. Toy maker Hasbro, which owns Milton Bradley and Parker Brothers board games, seemingly can't … Read the whole story
For all the hype surrounding video-on-demand TV services, usage remains low, it's getting few new subscribers, and people who do sign up tend to … Read the whole story
1 - Chevrolet 2 - Battleship 3 - Mercedes-Benz 4 - L'Oreal 5 - Victoria's SecretClick here to view these placements. Data and analysis … Read the whole story