Digital video recorders, which have been deploying at rates much slower than had long been forecasted, are suddenly taking off, Nielsen Media Research disclosed … Read the whole story
Burbank, Calif.--The CW and its executives, in their first major public appearance on the Warner Bros. lot, unveiled to national advertisers yesterday some possible … Read the whole story
A new report from Nielsen Media Research appears to refute the conventional wisdom that cable is more cluttered than the broadcast networks. The study, … Read the whole story
The advertising industry is looking for a high-powered consultant with experience in labor relations to help it negotiate its next contract with the unions … Read the whole story
In an effort to save the possible loss of billions of dollars in national advertising and subscriber fees, the National Cable & Telecommunications Association … Read the whole story
Terrestrial digital radio will bring a much-needed revolution in radio interactivity and advertising--but it will face stiff competition in an ever more engaging media … Read the whole story