More people are reading newspapers--online. Roughly 59.6 million people visited newspaper Web sites in July, according to new figures from the Newspaper Association of … Read the whole story
From a TV advertising perspective, the new TV programming season has been confusing, even as marketers feel--more or less--that they've won a major battle … Read the whole story
At a Beverly Hills conference this week, a top Deutsch executive offered up what could serve as a new litmus test for how well … Read the whole story
Sinclair Broadcast Group reported a 44% drop of net income--with lower advertising results from its TV stations. Advertising spending by the automotive, fast-food, paid … Read the whole story
1 - Ford 2 - AT&T; 3 - Seventeen 4 - Wrigley's Extra Gum 5 - Macy'sClick here to view these placements. Data and … Read the whole story
Belo has appointed two of its executives to roles in which they will oversee its 20 local stations. Peter Diaz becomes executive vice president/television … Read the whole story
Initiative North America has added another former MPG executive in a top role, tapping Melissa Gordon to serve as a senior vice president in … Read the whole story
DirecTV is almost three quarters of the way toward its promise of 100 HD channels by Jan. 1. The satellite operator said it's added … Read the whole story
The Latin Recording Academy today announced a number of corporate TV sponsors--many that are returning sponsors of the eight-time TV event. They include Clinique, … Read the whole story