January 25, 2023
Thursday, March 12, 2009
In another sign of the effects the sagging economy is having on Madison Avenue, Donovan Data Systems, the leading provider of software and systems … Read the whole story
In a move that has been inevitable since a sale fell through, NBC Universal is giving the Web presence for its Miami station a … Read the whole story
Moody's Investors Services has introduced a new feature, "The Bottom Rung"--which lists companies with a credit rating of B3 or lower, which it considers … Read the whole story
- COMMENTARY
A year ago, the European Union gave the go-ahead for a product placement invasion. But it was left to each country to determine whether … Read the whole story
After a string of magazine closures, the consumer magazine industry saw what may be the worst death of 2009 so far on Tuesday--with the … Read the whole story
Although many TV pressure groups have criticized programmers for violent, sex-filled, or inappropriate content, one now accuses a network of going in a different … Read the whole story
Jim Stengel, who recently retired as the top marketing executive at Procter & Gamble, has joined marketing analytics firm MarketShare Partners in an advisory … Read the whole story
Tuesday offered up the same big "Idol" results--and the same run-and-hide programming strategy from the competition. The big Fox show--a two-hour version--even improved a … Read the whole story
